Amplify | Explainer Videos
Getting the user journey into shape...
New lifestyle, fitness and wellness app Amplify Life needed to make their information-rich app and website crystal clear for new members, and saw explainer videos as a smart way to do this efficiently – far more appealing to their tech-savvy customers than a list of instructions.
We created a series of 5 videos to help onboard new customers, using a blend of screen capture, motion graphics and kinetic typography. Short, sharp, helpful and cool – just like Amplify!