Taylor Rose | Explainer Video

A sloth that's anything but slow...

Conveyancing solicitors Taylor Rose MW needed to bring their partnership with Sloth Tech to life for new clients – explaining both the potential threats of cybercrime and household fraud, and how Sloth Tech brings military-grade security to the entire customer journey. They also needed to marry the visual and tonal styles of both companies in one, cohesive video… Tricky, right? Not for Hotwolf.

Taking the existing Sloth character and developing a whole new visual animated style, we produced a stylish and engaging video full of colour and personality. With a clear and concise voiceover, atmospheric audio design and fast moving visuals, the result is a smooth, professional and appealing video which clearly explains their product offering.

We used eye-catching animations and graphics to keep customers interested and engaged throughout the video, combined with stock footage, some professional VO and a soundtrack that would add the necessary gravitas to this life-changing process. We kept close communication with the Taylor Rose team throughout this process, encouraging their input every step of the way. The result is an explainer video that’s easy to understand, but hard to ignore!