PitPat | Brand Bible


A glossy coat
Fast-growing pet tracker company PitPat wanted to take their branding to the next level, smoothing out inconsistencies in things like colour and messaging, to create a suite of visual markers to make social content, marketing and B2B sales material punch harder for them. Created in development with a 30″ hero TV spot (plus social videos and still photography), we created a new brand bible for them – with refreshed and consistent colour palette (across digital and print), a suite of strong visual identifiers and social templates, font choices and extensive guidelines to safeguard branding across all media.