Justmylook | TV+ & Social


With lockdown restrictions in place, we used high-resolution product images (with permissions sourced from individual brand owners), licensed footage and a dash of simple VFX to produce an attractive, premium-looking commercial for online beauty and wellness retailer Justmylook. Following the successful initial launch, Justmylook returned to us in 2021 to create a new TV spot to promote their summer sale.

To compliment the TV spot and broaden the campaign, we also created 5x mini-videos for Justmylook’s Instagram channel. As well as making sure social matched the TV output, this also allowed for a-b-c testing of different sales messages and featured products.

“We chose HOTWOLF because of the strength of their concept and how it aligned with our needs. The collaborative process to fine-tune the final results was great and we now have an advert we are delighted with, at a very fair cost.” Pam Lees | Managing Director of Justmylook